How We Work
We build long-term relationships by understanding what matters most, whether that’s efficiency, experience, or getting the details just right.
Our Approach
We collaborate closely with yacht owners, charterers, charter brokers, sales brokers, captains, and crew. Whether it’s a one-off charter or an ongoing partnership, we’re proud to support our clients and industry peers with tailored solutions, transparent communication, and an unwavering commitment to service.
What Sets Us Apart
There are no one-size-fits-all solutions here. Every yacht, owner, and journey is different—and we treat it that way. Our process starts with listening. We take the time to understand your needs, preferences, and priorities, then tailor our support to match. Whether you're planning a Mediterranean escape, exploring the Pacific, or navigating a sale or charter, we ensure everything runs seamlessly behind the scenes.
Our Values
We believe true luxury means tailoring every detail to each client’s preferences, not offering predefined packages.
Exceptional service is not optional. It’s the foundation of every interaction, every plan, and every voyage.
Our deep, firsthand knowledge of yachting and global insight allows us to deliver experiences others can’t.
We build trust through transparency, professionalism, and going the extra mile every time.
Small touches elevate the entire experience. From the way we communicate to the care we take in every detail, we focus on what others overlook.
Planning
Cost & Inclusions
Support
A yacht charter broker acts as your expert guide through the charter process. They help you select the right vessel, plan an itinerary, coordinate logistics, and ensure your charter experience runs smoothly from enquiry to embarkation.
A charter broker has specialist knowledge of the global yacht charter market and access to vessels worldwide. They can recommend yachts suited to your preferences, help plan activities and destinations, and ensure all arrangements are handled properly.
37South works with you to understand your preferences, group size, activities, destination interests, and budget. From there, we recommend suitable yachts, help design an itinerary, and coordinate the charter agreement and preparations.
It is helpful to think about a few key details before starting the process:
Number of guests staying onboard
Preferred activities such as diving, fishing, heliskiing or exploring
Type of yacht you prefer
Desired destination or cruising region
Budget for the trip
This information helps your broker recommend the most suitable options. If you are not sure where to start, please get in touch now. We are always ready to assist.
Yes. Private yacht charters are available in destinations across the globe, including New Zealand, the South Pacific, the Mediterranean, Southeast Asia and remote expedition regions. Your broker can help identify locations that match the experience you want.
There are several major yacht categories available for charter:
Motor yachts
Sailing yachts
Motor catamarans
Sailing catamarans
Each offers a different experience in terms of speed, space, stability, and sailing style.
